Emily Costa

Emily Costa

project type

Brand & Web Design

year

2026

industry

Lifestyle content creator

client

Emily Costa

the brief

Design a cohesive brand, sales page, and supporting assets for RESET 360, a 12-week wellness program by Emily Costa. The goal was to create a clear and trustworthy identity that communicates a holistic approach to health, positioning the program as realistic, sustainable, and grounded in long-term transformation rather than quick fixes.

the solution

A calm, structured brand and sales page designed to reflect balance, clarity, and approachability. The visual direction supports a holistic and non-restrictive philosophy, translating the program into an easy-to-follow journey. The page guides the user through the transformation process with clarity, combining emotional connection with a sense of stability and trust, while maintaining a clean and elevated aesthetic.

the deliverables

A complete brand identity alongside a fully designed sales page and book design, including visual direction, layout, and hierarchy. Created to deliver a cohesive and engaging experience across all touchpoints, supporting both the program’s content and its positioning as a long-term, sustainable wellness solution.

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flatlay of a few yoga teacher training manuals with white and holographic cover on top of a neon surface

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Once purchased, it’s gone forever

flatlay with pastel coloured stickers inside individual sealable bags with Sara Light's logo

by sara light

branding

UNPACKING NEXT BRAND VERY SOON

coming soon

UNPACKING NEXT website VERY SOON

coming soon

get in

  • A close-up of a person wearing green-tinted glasses, with a serious expression and smooth skin.
  • A close-up of a pink cocktail in a martini glass, set against a nighttime background with soft, blurred colors.
  • Close-up of a yellow tennis ball sitting on a green court, positioned near the white center line.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.

touch

my services

brand design

A focused two-week process covering strategy, identity, and launch. Week 1 defines your positioning, messaging, and direction. Week 2 translates that into a full visual identity system. You finish with a complete brand package, guidelines, and ready-to-use assets to launch with clarity and confidence.

2-4 weeks

build your brand

web design

A streamlined process covering strategy, design, and launch. We define structure and user flow, design a high-impact website aligned with your brand, and build it into a fast, conversion-driven site. You finish with a fully responsive website ready to attract, engage, and convert.

2-4 weeks

build your web

book design

I design books and digital products that communicate clearly and inspire action. This includes yoga teacher training manuals and guided digital courses, where every design choice reinforces learning and aligns with your brand. You finish with a professional, ready-to-use product that feels intentional, premium, and easy to navigate.

2-4 weeks

build your book

build your brand

© 2026 by Sara Light. All rights reserved

built in framer

get in

  • A close-up of a person wearing green-tinted glasses, with a serious expression and smooth skin.
  • A close-up of a pink cocktail in a martini glass, set against a nighttime background with soft, blurred colors.
  • Close-up of a yellow tennis ball sitting on a green court, positioned near the white center line.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.

touch

my services

brand design

A focused two-week process covering strategy, identity, and launch. Week 1 defines your positioning, messaging, and direction. Week 2 translates that into a full visual identity system. You finish with a complete brand package, guidelines, and ready-to-use assets to launch with clarity and confidence.

2-4 weeks

build your brand

web design

A streamlined process covering strategy, design, and launch. We define structure and user flow, design a high-impact website aligned with your brand, and build it into a fast, conversion-driven site. You finish with a fully responsive website ready to attract, engage, and convert.

2-4 weeks

build your web

book design

I design books and digital products that communicate clearly and inspire action. This includes yoga teacher training manuals and guided digital courses, where every design choice reinforces learning and aligns with your brand. You finish with a professional, ready-to-use product that feels intentional, premium, and easy to navigate.

2-4 weeks

build your book

build your brand

© 2026 by Sara Light. All rights reserved

built in framer

get in

  • A close-up of a person wearing green-tinted glasses, with a serious expression and smooth skin.
  • A close-up of a pink cocktail in a martini glass, set against a nighttime background with soft, blurred colors.
  • Close-up of a yellow tennis ball sitting on a green court, positioned near the white center line.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.
  • A close-up of a hand wearing multiple decorative rings against a blue background.

touch

my services

brand design

A focused two-week process covering strategy, identity, and launch. Week 1 defines your positioning, messaging, and direction. Week 2 translates that into a full visual identity system. You finish with a complete brand package, guidelines, and ready-to-use assets to launch with clarity and confidence.

2-4 weeks

build your brand

web design

A streamlined process covering strategy, design, and launch. We define structure and user flow, design a high-impact website aligned with your brand, and build it into a fast, conversion-driven site. You finish with a fully responsive website ready to attract, engage, and convert.

2-4 weeks

build your web

book design

I design books and digital products that communicate clearly and inspire action. This includes yoga teacher training manuals and guided digital courses, where every design choice reinforces learning and aligns with your brand. You finish with a professional, ready-to-use product that feels intentional, premium, and easy to navigate.

2-4 weeks

build your book

build your
brand

© 2026 by Sara Light. All rights reserved

built in framer